A “Sign” of Great Things to Come in the Stroudsburg Real Estate Market!

DLP North Sign

This week, DLP Realty unveiled a roadside sign in front of its newest location in the DLP North Building in Smithfield Township, PA. The office building, located at 529 Seven Bridges Road (right on Route 209), is a beautiful three-story stone structure that is now home to DLP Realty’s Pocono real estate team, as well as DLP Realty’s affiliated companies — DLP Builders, DLP Capital Advisors, and Direct Lending Partner. This move marks the aggressive focus of DLP Realty to become the premium real estate brokerage in the Pocono market. DLP Realty expects to sell more than 200 homes in the Pocono market this year, and is representing DLP Builders’ brand new subdivision, Mountain Hollow Estates, a 139 unit townhome development in Stroud Township.

DLP Realty’s Commercial Division is handling the leasing of the remainder of the building, with several brand new office spaces available for rent, many of which have a streamside view.

Also available for rent are Executive Suites and office spaces across from DLP North at the DLP Professional Building. The DLP Professional Building is the premier Class A Office Building in the Stroudsburg area with over 80,000 square feet. It features an on-site receptionist, convention center, and conference rooms, and can accommodate many different uses and sizes from 200 to 20,000 square feet. These properties were previously know as the “LTS” Sales Center & Emporium.

For more information about either of these exciting professional office locations, contact Bruce Eaton at 800-350-8061 or bruce@dlprealty.com.

Don Wenner accepting Top Workplaces in Lehigh Valley Award

DLP Realty Tops List of Best Workplaces in Lehigh Valley

Top Workplaces in the Lehigh Valley

DLP Realty is pleased to announce that it has earned a #1 ranking on the list of Top Workplaces in the Lehigh Valley by The Morning Call.

“We are very excited to have earned this recognition,” said Don Wenner, CEO of DLP Realty. “We have a great team of energetic individuals, and they are truly what makes DLP Realty the most respected real estate firm in the Lehigh Valley.”

The rankings were categorized based on employer size. DLP Realty was named first in the category of Lehigh Valley employers with 35-124 employees.

The Top Workplaces are determined based solely on employee feedback. The employee survey is conducted by WorkplaceDynamics, LLP, a leading research firm on organizational health and employee engagement. WorkplaceDynamics conducts regional Top Workplaces programs with 40 major publishing partners across the United States. The Morning Call published the complete list of Top Workplaces on March 4.

DLP Realty is the only real estate firm in the Lehigh Valley that is growing by leaps and bounds in this market and has quickly become one of the fastest growing real estate firms in the country! DLP Realty has sold thousands of homes since the market crashed, including 739 in 2014 alone. This has led to DLP Realty being ranked as the #1 real estate team in Pennsylvania and New Jersey, as well as the #15 team in the entire country by the Wall Street Journal.

DLP Realty Ranked #15 Real Estate Team in Nation by the WSJ

Every year the Wall Street Journal and REAL Trends, Inc. work together to release a research report which identifies the country’s largest and most successful residential real estate firms. This report represents the most trusted standard of measuring the performance of the nation’s leading realty service firms.

The Thousand is a section within that report summarizing the top 1,000 producing real estate teams based on their number of closed transaction sides. This year the Lehigh Valley’s very own DLP Realty is #15 on that list, up 10 places from last year, with 676 closed transaction sides! Not only did the DLP Realty team beat out every other real estate team in the area, we were the highest ranked team in the Tri-State Area.

We are so thankful for all of our agents who helped us achieve this honor and attribute our tremendous success to our innovative client-centered team approach to selling homes.

DLP Realty - The Thousand 2014-page-001

Price vs. Location

Price vs. Location

Location has long been touted by housing experts as the most important factor when it comes to selling your home. While location may have the most effect on value, PRICE is the most important factor controlling the sale of real estate. Anything will sell any time. How long it will take depends upon the price.

Think about it this way – A classic car collector is looking to add a 1963 Corvette to his collection. He finds one for sale, in mint condition, the only problem is the price. The owner is asking $150,000. Having extensively researched 1963 Corvettes, the collector knows that particular model is only worth about $95,000. If the price was $100,000 or even $110,000, the collector would have driven over there with his checkbook and driven home a 1963 Corvette. What is stopping him from making an offer?

When someone sees a price that is considerably higher than the actual value, it makes them think either…

  1. The seller is difficult to deal with
  2. The seller is out of touch with reality
  3. The seller is fishing for a fool that will substantially overpay

Most sellers think that it is necessary to “leave a little wiggle room” in the price. They do this in order to avoid “low-ball” prices from buyers. This notion is wrong.

Buyers will pay fair market value for a house. If sellers price their property correctly, buyers will often know immediately because, just like in the Corvette example, they have spent a lot of time searching for and researching homes. Buyers can tell when a property is overpriced. Most buyers will not even go look at an overpriced property for reasons 1-3 stated above.

This is where a professional REALTOR comes into the picture. The right way to price your property is to have a REALTOR prepare a Comparative Market Analysis on your property. This involves finding recent sales of similar properties and adjusting for any differences in order to determine the current market value of your home. Once the current market value has been determined, you should have your REALTOR set the asking price no more than 3-5% higher.

If you do this, your property will sell quickly, for a price equal to or exactly what your home is worth, or higher! Buyers as a general rule DO NOT make “low-ball” offers. While there are some rare occasions when that happens, the vast majority of offers are 5% or less below asking price.

If you are interested in receiving a Comparative Market Analysis on your property free of charge, give DLP Realty a call today! Our friendly and knowledgeable agents are more than happy to assist you in determining the market value of your home.

Check us out on TV!

Recently, DLP Realty launched a huge television marketing campaign. DLP Realty commercials are now regularly airing on Fox News, HGTV, TNT, and TBS. Check out our different commercials below and let us know if you see us on the air!

 Fox News Commercial

HGTV Commercial
TNT & TBS Commercial

Have you driven by our Bethlehem office recently?

If so, you may have noticed DLP Realty’s brand new office sign!

DLP-Realty-Team-2014

 
 DLP Realty’s Pennsylvania team is proud to be headquartered in the Lehigh Valley. That’s why we make it our goal to give back to the community as much as possible. From participating in local toy drives during the holidays to our annual Dream Live Prosper 5k charity event, we love to give back to our community any way we can!

DLP Realty unveils brand new Certified Pre-Owned Home Sale Program!


DLP Realty Certified Pre-Owned Home Sale Program

DLP Realty is proud to announce our brand new Certified Pre-Owned Home Sale Program!

How does it work?

If you have ever purchased a car, you have probably heard the term: Certified Pre-Owned Car. A certified car typically sells for 5 – 20% more than a normal used car. This is due to the fact that these cars come with a warranty and have been thoroughly inspected. The same concept applies to DLP Realty’s Certified Pre-Owned Homes.

When a DLP Realty seller elects to sign up for our Certified Pre-Owned Home Sale Program, buyers will know that their home comes pre-inspected, guaranteed, and with over $10,000 in bonuses.

With 2 out of 3 homes not selling in today’s market, it is critical for a seller’s home to stand out above all others. 

This program makes that possible! DLP Realty’s Premier Certified Pre-Owned Homes take the stress and worry out of buying a home. Buyers will be knocking down your door in order to take advantage of all the incentives this program has to offer.

For a full list of everything this program has to offer, please visit our Certified Pre-Owned Home Sale Program page or give us a call at (800) 350-8061.

It’s official: The first annual Dream Live Prosper 5k was a success!!

Dream Live Prosper 5k

DLP Realty proudly held the first annual Dream Live Prosper 5k/1-mile Fun Run on April 12, 2014 at ArtsQuest’s Steel Stacks in Bethlehem. The race began at noon and looped through beautiful downtown Bethlehem. In addition, the event featured entertainment provided by B104, race sponsors, and local health/fitness vendors.

Thanks to the generosity of our sponsors, participants, and DLP Staff, we were able to provide a substantial donation to the Children’s Hospital at the Lehigh Valley Health Network. We could not have done it without you!

Make sure to “like” our Facebook page and check out our race website to see race results and photos from this year’s event as well as to receive status updates regarding next year’s race!

DLP to host first annual Dream Live Prosper 5k

DLP Realty is gearing up to host our first annual Dream Live Prosper 5k Run/Walk. The race will be held April 12, 2014 at SteelStacks in downtown Bethlehem. All proceeds from this event benefit the Children’s Hospital at Lehigh Valley Hospital. The event is family friendly and will have a ton of kid-centered activities.

Click here for more information and to register for the event!